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Celia Sears

Founder | Show Division


Diversity has increased on the catwalks, but models of colour note that the hair and makeup process backstage remains an issue. Many hairstylists aren’t trained to work with textured hair types, so some models may have to do their own hair, for instance, or bring their own foundation if the artist’s shade range isn’t broad enough. Milan-based agency Show Division is changing that

Launched in 2015 by Celia Sears, a former model, Show Division provides backstage creative support for fashion shows, only working with hairstylists and makeup artists who have sufficient knowledge of all hair types and skin tones. Show Division’s team of hair and makeup artists work with some of the biggest players in fashion, including backstage at Pharrell Williams’s debut show for Louis Vuitton. 

This year, Show Division launched Inclusive Salon, a series of practical workshops designed to bridge the gap in quality between stylists who know how to work with textured hair and those who don’t, with the hopes of helping stylists grow their businesses by giving people with textured hair the confidence to visit any certified Inclusive Salon. It builds on Show Division’s in-person inclusive backstage masterclass, launched in 2018, which teaches artists who aren’t experienced with a diverse range of hair types and skin tones. 

In 2023 Show Division reached the next stage of research and development for an upcoming professional hair care line, Hair Fundamentals, which aims to help style and protect textured and chemically treated hair that often encounters extreme conditions backstage at shows.

Media Contact:

Liza Vasselll


Brooklyn PR


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